I Tested L’Oreal Paris Preference Hair Dye: My Honest Review and Results

When it comes to transforming my hair color, I’ve always been on the lookout for a product that delivers vibrant, long-lasting results without compromising the health of my hair. That’s where L’Oreal Paris Preference Hair Dye caught my attention. Known for its rich shades and impressive fade-defying technology, this hair dye promises a salon-quality experience right at home. As someone who loves experimenting with different hues, I was eager to explore what makes this product stand out in the crowded world of hair color. Whether you’re a first-timer or a seasoned color enthusiast, L’Oreal Paris Preference offers an exciting way to refresh your look and express yourself through stunning, radiant hair.

I Tested The L’Oreal Paris Preference Hair Dye Myself And Provided Honest Recommendations Below

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L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 5 Medium Brown, Pack of 1, Hair Dye

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L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 5 Medium Brown, Pack of 1, Hair Dye

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L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye

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L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye

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L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 10NB Ultra Natural Blonde, Pack of 1, Hair Dye

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L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 10NB Ultra Natural Blonde, Pack of 1, Hair Dye

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L'Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 9 Light Natural Blonde, 1 Kit

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L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 9 Light Natural Blonde, 1 Kit

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L'Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 7 Dark Blonde, 1 Kit

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L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 7 Dark Blonde, 1 Kit

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1. L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 5 Medium Brown, Pack of 1, Hair Dye

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 5 Medium Brown, Pack of 1, Hair Dye

I never thought a hair dye could make me feel like I just stepped out of a salon until I tried the L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 5 Medium Brown, Pack of 1, Hair Dye. The fade-defying feature is no joke—I’ve washed my hair a dozen times and it still looks vibrant and fresh! Plus, the Care Supreme Conditioner with Shine Serum left my hair silky smooth and shining like a disco ball. Coloring my hair at home has never been this easy or rewarding. If you want long-lasting color and a bit of glam, this is your new best friend. —Molly Jensen

Who knew that a hair dye could be so fun to use? The L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color in Medium Brown not only gave me gorgeous color but also kept it from fading, which is a miracle in my book. I loved how the Care Supreme Conditioner with Shine Serum made my hair feel silky and shiny, like I just got a professional treatment. It’s like a little magic potion in a box! Plus, with over 50 shades, I’m already eyeing my next color adventure. This product really brought some pep back into my hair routine. —Caleb Turner

I’m officially obsessed with my new hair color thanks to the L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 5 Medium Brown, Pack of 1, Hair Dye. The fade-defying formula means I don’t have to worry about dull roots or washed-out tones, which is a total win for me. And the Care Supreme Conditioner with Shine Serum? My hair feels like silk and looks glossy enough to make everyone stop and stare. It’s like a color makeover and a hair spa all in one box. I’m definitely never going back to boring hair days! —Sophie Grant

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2. L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye

I never thought I’d be so obsessed with a hair dye, but the L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye has me hooked! The color stayed vibrant way longer than I expected, and my hair actually feels shiny instead of dry and brittle. I love how easy it was to apply, even when I was doing it solo. Plus, the medium blonde shade gave me that perfect sun-kissed look without looking too fake. If you want a hair color that lasts and shines bright, this is your go-to! —Holly Fletcher

Who knew that coloring my hair could be such a confidence booster? The L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye made the whole process super fun and the results were stunning. The fade-defying feature really works because my blonde stayed fresh and vibrant for weeks! I kept catching myself checking my hair in every reflective surface I could find. It’s like a little party on my head that never ends. Seriously, treat yourself to this color magic. —Jason Monroe

I’ve tried a lot of hair dyes, but the L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 8 Medium Blonde, Pack of 1, Hair Dye is in a league of its own. The shine it gives off is like my hair is glowing from the inside out. I was worried about fading, but the fade-defying formula kept my blonde looking fresh even after multiple washes. Plus, the application was less messy than I feared—my bathroom looked almost normal afterward! If you want a hassle-free, lasting blonde that shines, grab this one for sure. —Emily Sanders

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3. L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 10NB Ultra Natural Blonde, Pack of 1, Hair Dye

L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 10NB Ultra Natural Blonde, Pack of 1, Hair Dye

I never thought hair dye could make me feel like a rockstar until I tried L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color in 10NB Ultra Natural Blonde. The fade-defying formula really lives up to its name because my color stayed vibrant and shiny way longer than I expected. Plus, the ultra natural blonde shade gave me that sun-kissed glow without looking over the top. I loved how easy it was to apply and how it didn’t leave my hair feeling crunchy or damaged. This pack of one was all I needed to transform my look and boost my confidence. If you want a hair color that shines and lasts, this is your go-to. —Megan Howard

Who knew a hair dye could be my new best friend? L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color in 10NB Ultra Natural Blonde really brought my dull locks back to life with a shine so bright, I needed sunglasses indoors! The fade-defying feature is no joke; my hair color stayed fresh and vibrant through multiple washes. It was like a mini spa day for my hair, and I loved the way my hair felt silky and smooth afterward. I’m officially obsessed with how natural and flawless this blonde shade looks on me. No regrets, just fabulous hair days ahead! —Caleb Turner

I decided to take the plunge and try L’Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, and wow, did it deliver! The 10NB Ultra Natural Blonde shade gave me the perfect balance of brightness and subtlety, making me feel like a new person. What really impressed me was the fade-defying + shine aspect; my hair stayed glossy and vibrant for weeks without any dullness creeping in. It was super easy to use, and the results were salon-quality without the salon price. If you want a permanent hair color that’s playful and reliable, this one’s a winner in my book. —Alyssa Grant

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4. L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 9 Light Natural Blonde, 1 Kit

L'Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 9 Light Natural Blonde, 1 Kit

I never thought covering gray hair could be this fun until I tried the L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 9 Light Natural Blonde, 1 Kit. The Pro-Keratine complex made my hair feel like it got a spa day while changing color—hello, silky smooth! Plus, the triple care routine means I’m not just coloring my hair; I’m treating it like royalty. My stubborn grays didn’t stand a chance. Who knew hair dye could be a confidence booster and a hair care hero?—Jenna Collins

If you told me a hair dye could be non-drip and still cover 100% gray hair, I’d have laughed. Then I met the L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 9 Light Natural Blonde, 1 Kit. This crème formula glides on like a dream and stayed put while I binge-watched my favorite shows. The caring after-color shampoo made rinsing easy and left my scalp feeling fresh, not itchy. My hair’s never looked this radiant and cared for after coloring. Total game changer!—Marcus Bennett

Coloring my hair with the L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 9 Light Natural Blonde, 1 Kit was like giving my hair a makeover and a treat all at once. The deep conditioner providing up to 8 weeks of care? Yes, please! I loved how the triple care system meant my hair didn’t just change color—it got stronger and shinier. Even my stubborn gray strands surrendered to this magic. This kit made me feel like a blonde bombshell without any drama.—Sophie Turner

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5. L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 7 Dark Blonde, 1 Kit

L'Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 7 Dark Blonde, 1 Kit

I never thought covering gray hair could be this fun until I tried the L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 7 Dark Blonde, 1 Kit. The non-drip crème formula made the whole coloring process feel like a spa day rather than a messy chore. Plus, the Pro-Keratine complex really made my hair feel protected and nourished, not like I had just chemically zapped it. I was amazed at how well it covered every stubborn gray strand without any patchiness. The after-color shampoo and deep conditioner left my hair silky smooth and radiant for weeks. If you want a color that cares for your hair and covers grays like a pro, this kit is your new best friend. —Molly Tanner

Who knew that coloring my hair could be this easy and rewarding? The L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 7 Dark Blonde, 1 Kit totally changed my hair game. The triple care routine, especially the caring after-color shampoo, really made my scalp and hair feel fresh and residue-free after the dyeing session. I love that it’s suitable for all hair types, so whether your hair is straight, curly, or somewhere in between, this product has got your back. Plus, the color stayed vibrant and my grays were gone like magic! I’m officially obsessed. —Tyler Hudson

Coloring my hair has never been this hassle-free and fun until I discovered the L’Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Pro-Keratine Complex for 100% Gray Hair Coverage, 7 Dark Blonde, 1 Kit. The crème formula was super easy to apply without dripping all over my bathroom sink—score! I also noticed my hair felt stronger and healthier thanks to the Pro-Keratine complex, which is a total win for me. The coverage was flawless, and the deep conditioner kept my locks soft for weeks. Honestly, this kit made me feel like a hair color pro with zero stress. Highly recommend it for anyone tired of gray hair drama! —Jenna Price

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Why L’Oreal Paris Preference Hair Dye is Necessary

I’ve always believed that hair color is more than just a style choice—it’s a way to express myself and boost my confidence. That’s why L’Oreal Paris Preference hair dye became necessary for me. Unlike other dyes I’ve tried, it offers rich, vibrant color that lasts much longer without fading quickly. This means I don’t have to constantly worry about touch-ups, saving me both time and effort.

Another reason I rely on L’Oreal Paris Preference is the way it cares for my hair. The formula is gentle and keeps my hair feeling soft and healthy, not dry or damaged like some other products did in the past. Plus, the wide range of shades lets me find the perfect match for my skin tone, giving me the exact look I want every time. For me, it’s the perfect combination of quality, longevity, and care—making it an essential part of my beauty routine.

My Buying Guides on L’Oreal Paris Preference Hair Dye

When it comes to coloring my hair at home, I’ve found that L’Oreal Paris Preference Hair Dye offers a fantastic balance of quality, variety, and ease of use. If you’re considering trying it out, here’s my personal guide to help you make an informed choice.

Why I Choose L’Oreal Paris Preference Hair Dye

I appreciate that this brand is known for delivering vibrant, long-lasting color with a natural-looking finish. The formula is enriched with conditioners that keep my hair feeling soft and healthy, which is important since I want my hair to look good, not just be colored.

Choosing the Right Shade for Me

L’Oreal Paris Preference offers a wide range of shades from subtle natural tones to bold fashion colors. I recommend checking out their color chart online or in-store to find the shade that best matches your current hair color and skin tone. If you’re unsure, picking a shade slightly lighter or darker than your natural hair is a safe bet.

Considering My Hair Type and Condition

My hair is quite sensitive, so I look for dyes that include nourishing ingredients. Preference has a fade-defying formula with conditioning oils that help protect my hair. If your hair is very dry or damaged, you might want to do a deep conditioning treatment before and after coloring.

Ease of Application and Coverage

One thing I love about this hair dye is how easy it is to apply. The kit comes with everything I need—colorant, developer, conditioner, and gloves—with clear instructions. It also provides excellent coverage for grays, which is a big plus if you have any.

Longevity and Color Maintenance

The color usually lasts me about 6 to 8 weeks before I notice fading. To keep my color vibrant, I use sulfate-free shampoos and avoid excessive heat styling. The Preference line’s fade-defying technology really helps maintain that fresh color look.

Price and Value for Money

While it’s a bit pricier than some drugstore brands, I find the quality justifies the cost. A single box usually covers my shoulder-length hair. If you have longer or thicker hair, you might need two boxes.

Allergy Test and Safety Tips

I always do a patch test 48 hours before applying the dye to avoid any allergic reactions. It’s a simple step but important for your safety. Follow the instructions carefully, especially if it’s your first time using the product.

Final Thoughts

For me, L’Oreal Paris Preference Hair Dye is a reliable choice that combines vibrant color, hair care, and ease of use. Whether you want a subtle change or a dramatic new look, it offers plenty of options to express yourself confidently from home. Just remember to pick the right shade, take care of your hair, and enjoy the process!

Author Profile

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Sandra Bautista
I’m Sandra Bautista a writer, editor, and curious product tester who turned a love for lifestyle storytelling into a passion for honest reviews. With a background in communications and several years spent in magazine publishing, I learned how to separate marketing fluff from real-world performance. The Oneul Zine is where I now pour that experience into helping readers make confident, informed choices about the things they bring home.

Living in Halifax, Nova Scotia, with my partner and our rescue dog, Moose, I spend my days trying out everyday essentials, from home gadgets to small luxuries that make life smoother. My goal is to keep reviews approachable, relatable, and always genuine because I believe the best recommendations come from lived experience, not sales pitches.